Google signs multi-year deal with CBS for its ‘Unplugged’ web TV service

Google signs multi-year deal with CBS for its ‘Unplugged’ web TV service

According to a development first reported by the Wall Street Journal (WSJ), Google has signed a multi-year deal with CBS Corp. The deal paves the way for Google to carry the broadcast network on the web TV service it plans to launch soon.

As a result of the multi-year deal, CBS has become the first leading TV network to sign on to Google's new web TV service - called 'Unplugged' - which will likely be premiered by Google early next year. The service - with a monthly cost of around $40 - will be housed on Google's YouTube platform.

The 'Unplugged' web TV service to be launched by Google will probably be separate from the company's ad-free subscription offering, YouTube Red, which was launched in 2015. The web TV service will largely target consumers who have either not subscribed to conventional pay-TV or have cut the cord because of escalating subscription costs.

Along with reporting the Google's deal with CBS for the 'Unplugged' web TV service, the WSJ - citing unidentified sources familiar with the matter - has also revealed that Google is apparently nearing an agreement for distributing channels owned by 21st Century Fox.

In addition, Google is also reportedly in advanced talks with Comcast Corp.'s NBCUniversal and Walt Disney Co.


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